e-book The Changing Geography of International Business

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The book examines the areas for fruitful inter-disciplinary work between International Business and Economic Geography and sets out a road map for future joint research, and is an essential resource for students and practitioners of International Business and Economic Development. Stay ahead with the world's most comprehensive technology and business learning platform. With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more. The module covers methods for: arts and humanities research such as archival research, visual and textual analysis ; social science research such as interviewing, questionnaires and discussion groups ; and quantitative human geography research such as mapping and visualisation.

This module considers several of the transformations that have arisen in contemporary organisations as a result of the use of information systems. Topics include different ways to understand the relationship between technology and organisation and implications of technology for knowledge management and other management areas. This module provides a general introduction to the subject of earth observation. This involves analysing remotely sensed images, typically acquired from instruments on board satellites or aircraft, to investigate spatial phenomena on the Earth's surface.

Example topics include the use of global image data sets to investigate climate change, analysis of satellite sensor imagery to identify wildlife habitats and conservation concerns, and urban land use mapping from detailed aerial photography. Theoretical lectures cover the concepts underpinning remote sensing, including the physical principles determining image creation, fundamental image characteristics, methods of image analysis and uses or applications of earth observation.

There is also a strong practical component to the module, with regular practical exercises on various forms of digital image analysis. This module explores aspects of medical geography, with special reference to the geography of infectious diseases. This module explores a range of rural environmental issues in the global South and modern Britain from the perspective of a range of different stakeholders.

Particular attention is placed on how environmental use and management varies over time and space and in relation to socio-economic status, gender and community. Key topics examined are:. This module introduces you to the nature and scope of the macroeconomic policy agenda, and develops the analytical frameworks necessary for the evaluation of policy instruments. The module enables you to understand the economic arguments that underlie different views and to evaluate relevant arguments.

This module aims to provide you with a critical understanding of the context, strategies, issues and key debates of International Human Resource Management IHRM. Areas covered include:. This module is designed to focus on the strategic and operational aspects of marketing management. It will examine:. In year three, the dissertation is the sole core module and you are encouraged to select a business-related aspect of geography to study.

How the Geography of Startups and Innovation Is Changing

Alongside this, you will choose from a range of advanced geography and business modules, appropriate to your degree and career aspirations and your year-two optional choices. The module addresses issues of landscape and culture in England from the 18th century to the present day. Key themes throughout include landscape and national identity and relations of city and country. The module utilises sources including archives, literature, paintings, prints, poetry, maps, film and photography.

The first semester focuses on issues of landscape and Englishness since Topics covered include tradition and modernism, competing notions of heritage, the cultural politics of land, and questions of citizenship and the body. The second semester focuses on landscapes of Georgian England. Topics covered include parks and gardens; colonial landscapes; agriculture; industry and science; towns; and transport and travel.

Throughout the module the focus on landscape allows the exploration of key areas of cultural history. A one-day field trip to Derwent Valley is arranged, full costs will be provided nearer the time of the trip. This module investigates key linkages between development, livelihood and environmental issues in the global South with particular reference to competition and conflict over environmental resources.

Attention is placed on exploring these from the perspectives of different income, gender and community groups and contrasting their everyday realities with key development concepts and aggregate statistics. This module will expose you to current practices, technologies and ideas existing at the forefront of environmental modelling.

The module offers an opportunity for you to experience the theory and practice associated with key developments that are occurring in major modelling domains and the most recent advances from the research community. Small group teaching is integral to the module. You are assigned into a group of three or four for the purposes of conducting small group project work while in Berlin. Frequent meetings are held between teaching staff and the small groups before, during and after the field course to support preparation for and the carrying out of research while in Berlin, as well as the writing-up of individual reports.

This module will review the history of geography over the past three centuries to provide a deeper understanding of contemporary debates, and provide a cultural and historical analysis of the nature of geography as an academic subject and field of knowledge. The first semester considers the emergence of geography as a self-consciously 'enlightened' 18th century science and reviews some of the factors that influenced its subsequent development, including cartography and mapping, exploration and field observation, evolutionary and early social scientific theories, the rise of civic education, national and imperial politics, radical and revolutionary ideas, and warfare and geopolitics.

The second semester focuses on the 20th century to consider connections between field cultures and geographical knowledge, the visual cultures of geography, links between geography and Cold War politics, and ideas of geography as spatial science. Attention is given throughout to the biographies of key figures exercising the geographical imagination. This module covers a range of issues relating to the geographies of fashion and food. Topics covered include:. Through this module you will study the geographies of migration in relation to historical, political, economic, and cultural processes.

You will be introduced to theories of migration and mobility which will be examined in relation to past and ongoing events. Emphasis is placed on who is affected by migration and how this is embedded in wider political processes. You will learn how to interpret contemporary media reports, theoretical discussions, and methodological debates regarding the geographies of migration. This module explores the economic geographies of money and of contemporary processes of financialisation. Competing theories of money, and the changing landscapes of finance and the financial services industry are explored at a variety of spatial scales.

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Spaces examined include the global financial system, the UK retail financial market, the City of London and the emergence of local currency systems. More specifically, the following core topics are covered:. An interdisciplinary module which introduces the principles of historical ecology and landscape history, drawing on a wide range of sources including historical maps and documents, field survey of vegetation and landscape features and oral history using Liguria as a case study. This includes a field trip to Liguria, full costs will be supplied nearer the time of the trip.

This module explores business-society relations through the theories and practices of business ethics and social responsibility. The module will consist of two parts. The first part will address the concept of business ethics, a discussion of citizenship theory and the challenges of globalisation and sustainability. It will also look at the normative nature of ethical theories, how business ethics has evolved and prescriptions from theoretical frameworks as to how business should be managed.

The second part of the module will address the issues, impacts of business on individual stakeholder groups and analyse business ethics and social responsibility in relation to each group. This module introduces and develops frameworks which enable businesses to understand the buying behaviour of consumers. This module introduces you to key contemporary debates and practices, giving you a chance to engage with these debates and practices.

You will gain an understanding of the human resource management approaches managers take as you grapple with the challenges of the global economy and a demanding and diverse workforce within an international context.

Strategic Geography: Global Arms Markets

An overview of marketing and society, macro-marketing issues, responsible and sustainable marketing, consumer response to marketing activities, marketing's impact on society and consumption. The ability to develop and manage new product and services is crucial for the long-term survival of the firm and lies at the heart of the marketing concept.

This module is designed to develop an appreciation of the latest theory and practice in the management and development of new products and services.


This module aims to develop an understanding of new product and service development NPSD as a strategic process and will explore and apply a variety of approaches to its management. In addition, contemporary themes around user innovation, co-creation, sustainability and international NPSD will be explored. This module examines the managerial and organisational factors that influence the formation and subsequent realisation of strategy. It enables you to develop skills in the analysis of strategic processes and practice with particular reference to the role of organisation in strategy development and execution, strategic leadership, strategic change, internationalisation and stakeholder management in strategic management.

This module aims to provide you with the skills, knowledge and practical experience required to respond to the challenges involved in managing, commercialising and marketing technological innovation and new business development. Geographers look at issues from a wide perspective, which means our graduates are very popular with a diverse range of employers who appreciate the range of personal and transferable skills they offer.

Employability is at the heart of our teaching, and we ensure that all of our degrees will equip you with the essential skills and knowledge that employers are looking for. Our first-year Careers Skills for Geographers module includes guest lectures from organisations such as the Royal Geographical Society, and a programme of career networking events.

The Routledge Companion to the Geography of International Business | Taylor & Francis Group

Our placements and internship programme provides local, national and international placements for undergraduates. All placements benefit from additional support from the University Careers and Employability Service, who offer careers guidance, applications support and pre and post-placement workshops.

Our graduates go on to a wide range of careers. Some graduates enter roles that have a direct correlation to their degree, including conservation and heritage protection and land surveying. Other graduates secure positions that utilise their transferable skills such as management consultancy, PR, marketing and financial roles.

Salaries are calculated based on the median of those in full-time paid employment within the UK. Studying for a degree at the University of Nottingham will provide you with the type of skills and experiences that will prove invaluable in any career, whichever direction you decide to take. When measured by intake per head of the drinking-age population, consumption is down a little from a peak of People in rich countries are the ones imbibing less—a moderation that has not yet been matched by a corresponding binge in emerging markets.

India, for instance, is the ninth-largest alcohol market, yet consumption per head is low. Small wonder that drinks companies see an enormous market waiting to be tapped. Join them. Subscribe to The Economist today. Media Audio edition Economist Films Podcasts. New to The Economist?

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